Facebook Property Boost Packages | Slim Digital

Facebook Property Boost Packages


December 4, 2017

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Facebook Property Boost Packages

 

How much are you paying to get your property at the top of Real Estate.com? Getting the hits back to your website? Finding it crowded and hard to get your property in front of the right people?

Facebook Ads are fast becoming the place to promote your client’s property. Starting from $50 per property, we can ensure that you get more eyeballs, and the right ones, on your property ads.

Package 1: $50

We will: put up a listing on your facebook page (image only).

Nowadays, your potential buyers will use online tools (such as facebook) to assist with the search for their dream home. Facebook is the most popular social networking site in terms of its volume of users; the platform currently has around 1.35 billion monthly active users and is quickly growing. Facebook is where people go to connect, as a real estate agent leveraging the power of facebook can help you keep your business in the minds of consumers.

Benefits of this package:

  • Powerful way to communicate with customers and potential customers, allowing them to see all relevant property information without having to visit your premises.
  • Quality images that are optimised for facebook
  • Postings at optimal times (i.e. when your target market is most active)
  • Increase reach and engagement
  • Increase web traffic and boost SEO

Package 2: $150

We will: put up a listing on your facebook page and boost it.

Boosting a post will help you get more people to like, share and comment on your posts. Boosted posts are also a way to reach new people who are likely interested in your content but do not currently like or follow  you on Facebook. Your boosted post will include a call-to-action button so that you can drive people to take other actions you care about, like booking an appointment, signing up for a newsletter, getting in touch with your business and more.

See example below:

Benefits of this package:

  • Boosted Posts have a higher chance of being seen by your potential customers. Whenever someone likes or comments on a boosted post, it can appear on their friends’ News Feeds—even those who are not following your Page—giving your business exposure to new audiences.
  • Targeted: Boosted posts can be shown to the audience of your choosing. You can define a new audience based on things like location, interests and more. You can also create a custom audience based on contacts you already have or a lookalike audience based on people who’ve already shown interest in your Business Page.
  • Many placements: Placements on Facebook represent where your ad will appear. Boosted posts can be shown on the Desktop NewsFeed, Mobile NewsFeed and Instagram.

Package 3: $250

We will: put together a video of your property (using images) and boost it.

Over 8 billion videos or 100 million hours of videos are watched on Facebook every day which just goes to show that facebook values and promotes videos over images. Videos allow you to increase the time spent by visitors on your page. Longer exposure builds trust and signals to facebook and search engines (Google) that your page has good content which will in turn increase your exposure and boost your search engine ranking.

Furthermore, it has been estimated that close to 75% of business professionals watch promotional videos at least once a week and  studies show that videos can increase conversions by up to 80%.

Your Post will look like this:

 

Package 4: $400

We will: put together multiple ads, videos and create a lead generation form for your property on Facebook.

Facebook’s Lead Generation Ads are streamlining the sales funnel process giving your business an innovative way to capture interest without sending users outside the app. Lead generation consists of two parts: generating interest in your business and then capturing it. Lead Gen Ads make this second part much smoother, since users don’t have to leave the app to fill out forms for more information.

Benefits of this package:

  • Increased mobile conversions: it is usually too much of annoyance for potential clients to leave Facebook, go to an off-site landing page often with slow loading times, and users need to fill out all those fields manually on a tiny mobile screen. Lead gen ads help solve this problem.
  • Auto filling makes it user-friendly
  • Contact forms are included in your ad: When people click on your lead ad, they’ll be prompted to fill out a short form to send you their contact info.
  • Easily download your leads: You can download your leads directly from Facebook or you can connect your leads to CRM such as Mailchimp or Salesforce.

Your Lead Gen ad will look like this: lead gen facebook boosting

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